300 Seconds: Indie Next Display Contest

Did you read about the Indie Next List Years of Discovery promotion in Bookselling This Week recently?

Basically, if you post a photo of your Indie Next display–a display you probably already feature in the store–on social media or in your store newsletter with the appropriate hashtag, your bookstore will automatically have the opportunity to register an additional bookseller for Winter Institute 12.

And although the contest runs for several months, to be eligible, you need to post a photo of your display each month–June, July, August, and September–along with the appropriate hashtag. The hashtag for June is #INLJune… and you have 4 days to find 300 seconds to snap a photo, post, and tag.

Here’s the thing… if you do not post June, you’re disqualifying yourselves from participating the rest of the summer.

In addition to registering an additional bookseller, participating stores will be entered into a drawing for a chance to win a complimentary registration fee to Wi12. (Ten will be awarded.)

Here are the eligibility and entry requirements from the ABA website:

  • Displays must feature multiple titles from that month’s list and can include Indie Next List Great Reads, Now in Paperback titles, or Revisit & Rediscover backlist titles.
  • Stores will enter the contest by posting a photo of their display each month on Facebook, Twitter, and/or Instagram with the hashtag for that month (#INLJune, #INLJuly, #INLAugust, or #INLSeptember). A hashtag must be included for the photo to be considered. Photos can also be shared in e-newsletters, which can be forwarded to ABA Social Media Manager Catherine Cusick for consideration.
  • The words “Indie Next” must appear in the posted copy or tweet.
  • Posting on more than one social media platform or in more than one newsletter each month will increase a store’s chances of being chosen for one complimentary registration fee.

So remember, #INLJune #ItOnlyTakesFiveMinutes #NoBrainer

Beth Golay

Beth is a reader, writer, marketer and Books & Whatnot founder. Even though she knows better, she's a sucker for a good book cover and will positively swoon if a book is set in appropriate type. @BethGolay