In this age of smartphones, gone are the days of phone calls from customers asking, “What are your hours?” Instead, they only need to search for your business on their phones… or ask Siri to do it.
Take 300 seconds today to check these many locations where your hours should be posted:
- On your front door. Can customers see your hours without having to leave their cars? Nobody likes to walk up to a front door only to find it locked. (Especially if there are people inside.)
- On your webpage… but don’t make me search for it.
- On your Facebook page.
- On your Google Place. Have you claimed your Google Place yet? You can start the process here.
- On your answering machine. (Be sure to mention that even though the bookstore is closed, you’re always open on the web. Browse away!)
- In your electronic newsletter.
- On your receipt.
- On your general “front desk” business card.
- On your menu (if you have a restaurant/cafe.)
- On your events flyers.
- On any store brochure.
It’s also a good idea to make a note (electronic or otherwise) of the places you display store hours. Then if you happen to change your hours, you’ll be able to let everybody know.