ChatterBox

ChatterBox

The folks at Doubleday launched a new promotion last month: ChatterBox… a monthly box for book clubs.

“Think of it as Birchbox or Bark Box, but for books!” says Doubleday marketer Sarah Engelmann. “Every month people can sign up to win a ChatterBox, which will include a copy of that month’s book along with other fun promotional items that tie into the book. Only a select number are available to win at the end of every month, but each month on the 15th we offer a new book with ChatterBox items and a new opportunity to win.”

Sarah sent me the first ChatterBox, which was given away in February, so I could see it firsthand. It featured Flight of Dreams by Ariel Lawhon, and included an advance copy of the book, a discussion guide, a travel notebook, pen, travel cosmetics case, and a set of 4 custom coasters with a unique drink recipe on the back inspired by the book… and a handwritten note from Lawhon.

“Each month’s contest is open to booksellers, bloggers, book lovers, and book clubbers,” Sarah says. “We hope that these fun boxes and items will spark a fresh discussion about the book, and inspire people to chatter!”

Smoke-Items-300x225If you’d like to encourage your booksellers, bloggers, book lovers, and book clubbers to sign up for the monthly giveaway, here’s the link to share. (The deadline to enter for the March ChatterBox is February 29.) And if you’d like to try to win a sample reserved just for Books & Whatnot readers, click here to enter the drawing for the March ChatterBox, which features Smoke by Dan Vyleta. Here’s what’s inside, with a description of each of the contents from the ChatterBox website:

  • Advanced Reader’s Copy: Smoke doesn’t go on sale until May 24, 2016, so you’ll receive this early edition.
  • Discussion Guide: Questions to get the chatter started at your next book club.
  • Smoke Bookmark: In case you need a quitter’s stick (doubt it with this story), you’ll be able to pick up where you left off .
  • Beasley & Son Candy: Created especially for Smoke, this candy tin is filled with lemon-flavored candy and will come in handy as you read along.
  • English Tudor Candle: To transport you to England and make you forget you’re not in the world of Smoke, from Holbrook Candle Co.
  • Harney & Son’s Earl Grey and English Breakfast Tea: No English novel would be complete without a spot of tea!

 

Beth Golay

Beth is a reader, writer, marketer and Books & Whatnot founder. Even though she knows better, she’s a sucker for a good book cover and will positively swoon if a book is set in appropriate type.

@BethGolay