Wanna Launch a Podcast?

You might recall that I was part of a team invited to be a part of NPR’s StoryLab a couple of months ago. The podcast we worked on is almost to its launching stage, as is another one I’ve been working on for about a year. Since I seem to have some breathing room–and because I am a fool–I decided to take an online course on podcasts from the Knight Center at the University of Austin at Texas.

My instructor emailed me yesterday and encouraged me to spread the word that it’s not too late to sign up for this free course. (This sounds like it was a personal message from my instructor. No, this is a MOOC: massive open online course. There are more than 2000 participants. But the sentiment felt personal.)

I’ve noticed an uptick in bookstore podcasting lately, so if your store has tossed the idea around, you might want to sign up for this free 5-week online course. It’s called “Listen up! How to Launch and Grow a Hit Podcast” and it runs from August 20 – September 23.

Maybe we can start a study group.

Beth Golay

Beth is a reader, writer, marketer and Books & Whatnot founder. Even though she knows better, she's a sucker for a good book cover and will positively swoon if a book is set in appropriate type. @BethGolay