Mixing Business with Pleasure: A Series of Selfies

Mixing Business with Pleasure: A Series of Selfies

I’m friends with a few of you through our personal pages on social media, and I have to say that my book friends are among my favorite posters. And while I enjoy the peek behind the curtain into your personal lives, I really love seeing how some of you tie your book lives into your personal pages; it’s obvious that being a bookseller is more a vocation than a job, and the two worlds cannot be easily separated.

One bookseller who always makes me smile is Cynthia Compton with 4 Kids Books & Toys in Zionsville, Indiana.

In addition to “meeting” her kids (and her bulldog) through social media, I get to see all of the fun activities happening at the store. I especially enjoyed her posts during the week of Halloween, when Cynthia would post a selfie, dressed up to match the theme of a book.

Whether she’s a minion, a witch, a chef or a princess, she usually has a book in frame and a smile on her face. And not only does her clever wit shine through her captions and hashtags, (“Preventing scurvy, one story hour at a time… #4kidsbooks #shop local #zionville”) but so do the services provided through her store (“Wanna play ‘guess the party theme?’ #birthdayparty #4kidsbooks #zionsville #carmel”).


In addition to sharing the images on her personal Facebook page, Cynthia says she also posts them on the store’s Instagram account.

“My kids are (of course) mortified… #momsonsocialmedia,” she says.

(Honestly, I thought that was a prerequisite.)

Beth Golay

Beth is a reader, writer, marketer and Books & Whatnot founder. Even though she knows better, she's a sucker for a good book cover and will positively swoon if a book is set in appropriate type. @BethGolay