We all make mistakes. Even the rocket scientists at NASA.
Granted, the tweets posted by NASA are probably not penned by rocket scientists, but they should probably be proofread by them.
Yesterday, NASA posted this tweet, which included an image of the view from the Space Station. It read: “What’s our new cover pic? The sun & Earth, as seen by @StationCDRKelly from the @Space_Station. Enjoy! #YearInSpace”
The problem? It wasn’t the sun shown in the photo. It was the moon.
NASA deleted the original tweet and issued a correction. But there are two little words that prevent delete/retweet as a viable solution. “Screen shot.”
We all make mistakes, and a lot can go wrong in 140 characters. But if you want to save yourself a little embarrassment, take 300 Seconds and have a colleague look over your shoulder before you press the “tweet” button. And if there’s no colleague around, remember, there’s always Victoria.